Friday, November 14, 2014

Why do you not buy Amazon Kindle – HP / De Tijd

ANP 29,783,436

It’s a bit sad for the American Amazon that just this week finally his Dutch webshop is started but the chance that you There Amazon’s own ereader, the Kindle, go buy the next few years, is very small. Ereaders disappear and make room for tablets and smaprthones as (co-) reading devices as this study demonstrates convincingly. We do more with one device, including reading.

Amazon opened its own branch on the .nl department of the internet this week and it still sells about 20,000 Dutch ereaders and ebooks. It is expected that the range the next time will be greatly expanded because you can cradle in many countries you let Amazon take care of. To the grave That number of 20,000 Dutch books indicates that not all Dutch publishers with the American giant went into the sea, but a large part. In Amazon.nl course are also millions of English books for sale, but we could find for this week even order.

In the US, Amazon is especially so large because the first combination of an inexpensive reader and a wide range of books on the market brought. It sold as many millions of Kindles and had thus, because of the quirky format of the ebooks immediately millions of regular customers. In the Netherlands, although also about 1.3 million ereaders in circulation (often in the gift wrapping of the Saint, by the way) but have a more open and can usually read all kinds of files, except for (official) that from Amazon.

Ebook reader arose at a time, it is almost impossible to imagine that we played with are all not the whole day with our smartphones. They can be only one thing and that they are good. But because no one has trek to lug around two devices they disappear or are a niche market for the dedicated home reader. Maximum If further improves the quality of the screens of smartphones and tablets in the coming years it is not even possible that they have a pleasant reading experience too. Give Who knows even with the Amazonleesapp or that of Bol.com, the largest competitor. Will

Amazon, the trend in elezen also know (there they are even very good at) and yet does not much profit on the Kindles which, moreover, come from the German branch at this time. It has a good first step on the Dutch market and will put further expand its position and perhaps even more important: it takes a bite in the growth market of the digital book. Worldwide, about a year or six 20 billion euros in order, more than doubling. And that’s only books.


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